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Local, small businesses often have their work cut out for them in terms of marketing and earning a profit. This is mostly because of other competitors and the industry giants that often want to horn in on the local action. Such a situation applies and is ever-present in the entire country; therefore, small businesses in […]

Social media marketing is the buzzword nowadays in many business circles. The idea that by simply reaching out to people via the Internet businesses can do the equivalent of a full-fledged ad campaign is fascinating from a businessperson’s standpoint – and this is mostly because of the savings involved. Admittedly, this perception of being an […]

It is one thing to launch a business and use well-established marketing tools to create a consistent image across various marketing platforms; it’s another to make sure that your marketing message gets seen by consumers who are looking for your products and/or services. Now that the search engines have become the tool of choice for […]

In the ever-changing world of business, gone are the days when the conventional ways of promoting your brand and engaging your target market–be it via broadcast or print media promotion—are enough. As new technology is introduced, so are newer ways of keeping your current and prospective audience informed. One of these is Seattle social media […]

Search engine optimization (SEO)─ the process of tweaking a website and increasing its visibility to search engines─ has become a way for Bellevue SEO consulting businesses to draw potential clients to their clients’ products and services. This is an ever-changing process, and as 2014 begins, it will be wise to know what to expect this […]